- Consumer Mind Reader 1997 - Consumer Mind Reader 1998 - Current Findings - Mind Reader Index Page       CONSUMER MIND READER #6
How Teenagers Are Influenced by Advertising
		Percentage
1.	Give-aways offering such things as CD's or posters of popular bands	50.1
2.	Use of brand names	49.2
3.	Use of popular musical groups that appeal to teens	37.6
4.	Use of upbeat lyrics in a commercial's music	34.8
5.	Promotional events offering reduced priced	32.4
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Copyright © 1998 by America's Research Group