--Furniture Buying Index remains very strong --

Charleston, SC July 1, 2005 – The Furniture Buying Index is slightly down this month at a reading of 88. The Index remains very strong, and there have been strong sales reports for the July 4th holiday weekend.

Britt Beemer, Chairman of America’s Research Group, said, “The Furniture Buying Index remains very strong and positive reports from July 4th weekend sales reflect that current strength.” He continued, “With the all important Labor Day weekend just around the corner, strong sales over the July 4th weekend indicate the momentum should continue through Labor Day.”

Beemer added, “A report of 88 forecasts sales should be strong over Labor Day weekend.”

The Furniture Buying Index is compiled each month by America's Research Group from interviews with 5,000-8,000 consumers across the country. In a typical month, 80 percent of the consumers interviewed can name a specific furniture item they intend to buy. The Index's mark signifies what percent of the benchmark 80% actually have a particular item in mind.

Britt Beemer is chairman of America's Research Group, a full-service consumer behavior research company based in Charleston, SC. ARG provides research and strategic planning services to leading manufacturers and retailers of consumer goods across North America.

For more information call:
C. Britt Beemer

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