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    How Teenagers Are Influenced by Advertising

    Percent
    1. Give-aways offering such things as CD's or posters of popular bands 50.1
    2. Use of brand names 49.2
    3. Use of popular musical groups that appeal to teens 37.6
    4. Use of upbeat lyrics in a commercial's music 34.8
    5. Promotional events offering reduced priced 32.4

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